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Posted by Media Culture on April 4, 2017
In our latest infographic, we review the evolution of television and many of the most important trends in TV and media consumption over the past...
Posted by Media Culture on February 2, 2017
Samsung has been relatively open and complacent in the on-going investigations of the overheating andexploding Galaxy Note 7line of smartphones,...
Posted by Media Culture on December 27, 2016
After years of dropping market share, Marlboro is finally reclaiming its place as the crown jewel of Phillips Morris USA.
Posted by Media Culture on December 12, 2016
Imagine, if you will, your morning commute to work:
The traffic’s slow, you’re barely awake enough to drive, but you’re trying to drink coffee and...
Posted by Media Culture on November 11, 2016
When Wal-Mart retail chains started invading small town America in the 1970s and 80s, there was a huge public outcry about how they were destroying...
Posted by Media Culture on November 10, 2016
Emotional appeal in advertising isn’t a new idea for marketers, but it does seem to be one that we’ve been overlooking in an attempt to apply...